Sania Maskatiya to represent Pakistani
fashion with a first of its kind showcase at the prestigious Lakmé Fashion Week Winter/Festive
2014
The House of Sania Maskatiya is set to represent Pakistan and fashion with a debut invitational show in India at the much coveted Lakmé Fashion Week W/F plat form Wednesday 20th – Sunday 24th of August 2014 in Mumbai as presented by POPxo.com in association with Hello! Pakistan.
The Sania Maskatiya showcase will introduce a bespoke luxury/pret collection showcasing their signature prints and diverse influences, with complete collection information to be revealed soon.
Speaking about her debut at Lakmé Fashion Week, Sania Maskatiya said “We are thrilled to be participating for the first time on such a large scale in India through Lakmé Fashion Week and to represent the contemporary face of Pakistani fashion. As we look to expand our brand regionally and internationally, platforms such as Lakmé Fashion Week and prior to this, consideration for the Woolmark Award, give our brand excellent exposure and an opportunity to grow.”
Indeed Lakmé Fashion Week (LFW) has been conceived and created with a vision to redefine the future of fashion and Integrate India into the global fashion world.
Sania Maskatiya’s signature aesthetic is a balance between elegance, comfort and practicality, with designs that often take imaginative inspirations, manifest across three main lines including prêt a porter, diffusion wear and haute couture, for women of all ages along with select menswear.
The Sania Maskatiya design house uses only pure fabrics cut and draped in a range of silhouettes creating versatile looks across all their fashion lines. The brand currently retails across three standalone store in Pakistan of which two are in Karachi with one in Lahore. The label is also available across select multi brand boutiques across Pakistan and internationally. Sania Maskatiya also retails online at its own dedicated e-commerce site that delivers worldwide.
